HEX – Rudi
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !?&$¢()/\%.,:;-–—'"‘’“”

Rudi is a digital interpretation of CBS News 36, a typeface developed in 1967 by Rudi Bass and the Graphic Arts Department of CBS News for on-screen graphics. The “light traps” at stroke intersections were intended to counteract halation for light type on dark screen backgrounds. The original design – followed closely for this project – leaves much room for improvement, but I do like its weirdness. If I were to continue the project beyond a simple exercise, I’d take more liberties to reinterpret the design.